How To Use Influencers To Promote Your Music

Influencers are a great way to see results within marketing your business, product, or services. It’s also one of the new powerful, more popular ways of executing a music marketing strategy. We all know that the less modern times of marketing things are still billboard ads, or newspaper/magazine articles. With digital marketing itself and with the adjustments to the world today. With staying home, working remotely, and having to come …

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What They Don’t Tell You About Building Your Own Brand

Building a Brand can be very discouraging to others and many can hold off years until wanting to start up their own Business or Services and chase what they’re passionate about. There are pros with having your own Brand and can be Cons, but whether you’re just starting up a Brand or have already established one for yourself, here are some things that You should know that people don’t talk …

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6 Ways to Advance Your Music Career During A Global Pandemic

The recent pandemic has affected everyone in a different way. If you’re a musician, artist, producer, etc. COVID-19 has made it harder to create and perform your music. People all over the world are trying to figure out how to navigate this time. They’re discovering and implementing a new “normal” by putting systems in place that allow them to do the same things they did before while keeping everyone safe.  …

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The Benefits Of Internet Radio Promotion

It seems like there are a million places to go when it comes to placing your music these days. And there are just as many questions. Is it more important to focus on digital streaming or traditional radio? What about internet radio? Which one counts towards charts and which one is dying out? Do any of them give you a better bang for your buck?  Fortunately, there are simple answers …

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AMW Group YouTube Channel

Are you an upcoming artist? Or maybe you just want to learn more about the music business? Are you or your team looking to expand your brand? Look no further! AMW Group now has a simple and enjoyable way to learn more about our services, including video promotion, how to break into and thrive in the music scene, and so much more! Visit AMW Group‘s official YouTube channel and subscribe …

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What You Need To Know Before You Get A Music Publicist

At a certain point in every musician’s career, they will need to invest in some publicity. It’s rare that a massive audience will just start showing up at all of your shows, people need to know you’re out there making music in the first place.   What you need is a solid PR Campaign. Like most other investments you’ll make during the course of your career, you get what you pay …

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How To Keep Raising Brand Awareness When You Can’t Perform Live

The entire planet is seemingly in quarantine right now. For a performer, this can present many problems. You can’t do any live shows, release parties, or meet and greets. How is your brand supposed to survive the apocalypse?  The good news is, there are numerous avenues an artist can take to grow their brand awareness. You can grow and measure brand awareness a number of ways, metrics from ads for …

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Coronavirus update from AMW Group

We wanted to update you on how we are handling COVID-19. Our company is set up for remote work, and our staff and services will be completely uninterrupted throughout this time. Instead of in-person client meetings, we will schedule phone conferences as needed. Industry-wise we see surges in traffic on streaming platforms and online outlets; this is a direct result of people spending more time online while being home. So …

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Top Music Promotional Strategies from AMW

It’s time to get your music promotion kicked off on the right foot. If you’re creating quality music, it’s time to create a promotional strategy to go along with it. There is a multitude of talented musicians out there and sadly some of them will never get the audience they deserve. Don’t let yourself be one of them.  This happens so frequently to so many talented performers because they don’t …

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Introducing Gift Cards From AMW Group

Talk about a gift that keeps on giving! If you’d like to give a truly special gift this year, AMW has a selection of gift cards your friends and family can use towards a promotional campaign for their latest project.  AMW’s gift cards are digital, so they’re even great as last minute gifts. This holiday season you can help your loved ones pay for part or all of any of …

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AMW Welcomes New Client King Bach

AMW is excited to announce we are working with internet star King Bach! He’s recently released his latest single, “Blue Pantalones,” a comedy song about . . . pants. King Bach is an in-demand actor, producer, and content creator alongside his internet success with over 45 million fans. His hilarious brand of comedy has spawned national catchphrases and captured a global audience, launching him into the industry as a bonafide …

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The Difference Between Publicists, Managers, and Agents

As the business development director here at AMW, it’s part of my job to answer questions any of our potential clients may have when they’re considering working with us. Particularly with clients who are newer to the entertainment world, I get asked a few specific questions, in particular, every single day: what can you do for me? Can you get me gigs? Can you book me work on a tv …

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AMW Welcomes New Client Ananya Birla

We’re excited to be working with Ananya Birla, a singer, songwriter, and entrepreneur from India. She’s just released an infectious reggae-pop single with Sean Kingston titled “Day Goes By.” The single marks one of the biggest Indo – U.S. collaborations. If you’re looking for an upbeat song to boost your mood, take a listen to “Day Goes By” on Spotify. With three back-to-back platinum-selling and two double platinum-selling hits, Ananya …

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Top Revenue Makers In The Music Industry

There’s more than one way to make money in the music industry. Many musicians forget to incorporate some of these important revenue streams into their business plan for their career.  It’s no secret that musicians and other artists often start out with little to no money… or end up that way. A necessary way to stabilize the growth of your career is to educate yourself on the multiple ways your …

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Take Control of Your Social Media

Trying to catch a break in the entertainment industry takes years of blood, sweat, and tears. It seems like there are a million moving parts at times, so finding prioritizing your tasks can make or break you. In fact, this is where many people hoping to make it in entertainment fall short. Some actors think all they have to do is focus on the acting, some musicians think all they …

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