Introduction: A Journey into Viking Shipbuilding In the heart of Tønsberg, Norway, at Vikingodden (Lindahlplan), a unique gathering of craftsmen and volunteers from around the world unite, bonded by their shared fascination for Viking shipbuilding and history. Their most recent project is the full-scale recreation of the Klåstadskipet, a thousand-year-old …
In today’s digital age, personal branding is essential for anyone in the entertainment industry, and the music business is no exception. The competition is fierce, and standing out from the crowd is crucial. In the first part of this series, we learned that a well-defined personal brand helps you connect …
In today’s digital age, personal branding is essential for anyone in the entertainment industry, and the music business is no exception. The competition is fierce, and standing out from the crowd is crucial to gaining recognition, building a fan base, and ultimately, achieving success. A well-defined personal brand helps you …
Los Angeles, CA – April 11, 2023 — Lofi Girl’s latest launch of the new Synthwave radio station has generated excitement and anticipation among 12 million fans and music lovers worldwide. The captivating new music genre relies heavily on synthesizers with sounds from the 80s. The groundbreaking project debuted in a …
Los Angeles, CA – April 9, 2023 — Lofi Girl, the YouTube channel that has become a global sensation with its unique blend of music and visuals, is preparing to drop a surprise that is set to take the music and streaming industry by storm. With over 12 million subscribers, Lofi …
Hello and welcome to the AMW blog! We are incredibly excited to announce our newest collaboration with a truly exceptional talent: Fringe, a visionary contemporary artist hailing from South Africa. Fringe has made a name for themselves in the international art scene with their bold, thought-provoking, and culturally rich pieces. …
Personal branding is a vital aspect of building and promoting a successful career. By creating a strong and compelling image of yourself, you can differentiate yourself from others in your field, communicate your unique value proposition, and showcase your skills and expertise to potential employers, clients, and partners. However, personal …
In today’s fast-paced world, where consumers have access to a vast array of products and services, building trust with your target audience is crucial to the success of your brand. The same goes for artists like musicians and other entertainers. They need to be able to build trust to gain …
Branding is crucial to any business and is especially important for the entertainment industry. You want your brand to stand out from the competition, but how? One way is to use brand messaging. Brand messaging is the way you communicate your brand to the world. It’s about finding a unique …
When you are a part of a band, it is important to ensure that you have a strategy in place for promoting your music and connecting with fans. This is where a PR company can be of great help. A PR company can help your band get the attention it …
In business, competition is expected because they’re all trying to one-up each other to deliver quality service. Whether it’s a product or service, all companies need to cater to their target market. However, a company won’t be seen by its prospects unless they have something that distinguishes them from the …
Rebranding your company is critical to its growth and evolution. It can help you capture new markets and reach new customers. When done right, rebranding can help you position your business as an industry leader, strengthen your competitive advantage in the public relations department, and increase your bottom line. However, …
In the past, a family’s coat of arms was a way to distinguish it from other clans. It was especially important in battle when a coat of arms could be used to identify an enemy. Today, coats of arms are still used by some families as a way to show …
All brands have a unique story to tell, but unless someone knows your brand in a market full of competitors, it won’t do any good. It’s a great thing that there is a need for your product, but competition can lead to prices being lowered and customers not sticking around. …
Do you need help engaging with your audience? You might be stuck in a rut of creating a boring brand story. As a business owner, it’s essential to determine whether or not your brand story resonates with your customers. It’s essential to identify any signs that your story might be …
Social media is a powerful tool that can help new businesses connect with potential customers and build their brands. However, many new businesses make common mistakes that can hurt their chances of success on social media. Here are some of the most common mistakes new businesses make on social media …
In the current business climate, businesses must build a strong brand identity to remain competitive. Authentic branding can help to establish and build trust between businesses and their customers, increasing the chances of a successful long-term relationship. Effective branding can also positively affect the bottom line, as it allows businesses …
In order to get your music in front of the right people, you have to be creative with your marketing and make sure you’re using all the tools at your disposal. Social media, for example, is a powerful way to connect with potential fans and grow your audience. As a …
In a world where news travels fast and rumors can spread like wildfire, effective Public Relations (PR) is more important than ever. But have you ever wondered about the kinds of campaigns and strategies PR agencies employ to grab attention? One of the powerful tactics used by companies is the …
Conferences are excellent opportunities for businesses to network, learn, and grow. By attending a conference, businesses can gain valuable insights, connect with other professionals, and expand their reach. With that in mind, are you looking to plan a conference that will be the talk of the town? Or maybe you’re …