Web series are becoming more and more popular but their viewership is still not at the same level as TV series. Don’t blame the medium, blame the game. The difference lies in the marketing techniques. Web series are more similar to indie films; they’re usually made on a limited budget …
Being camera shy is far more common than you would think. If you’re watching your favorite vloggers and wondering how they manage to look so natural, it might comfort you to know that once, they were extremely camera shy too. If you’re wondering how you too could get more comfortable …
We’re happy to welcome Leilani Wolfgramm as a new PR Client. Her upcoming projects include the release of her New Single “Sinner” as well as an opening performance for Ziggy Marley on Friday May 5th at the Sunfest Music Festival. Team AWM is proud to support Leilani’s upcoming milestones with communication services …
Color doesn’t just brighten up a room, it also has a huge impact on human behavior. All humans rely on sensory input; and color, when used skillfully, has been proven to prompt certain responses. Everywhere from marketing to interior design the use of color has been used to great effect, …
Whether you’re attending Coachella, Burning Man, Tomorrowland, or some other giant size music festival, a little preparation can be the difference between a great time and a horrible experience. On the plus side, you can see your favorite music artists and get exposure to new music. However, lasting for 2 …
With mobile apps, people tend to live, breathe, and eat on social media. Marketers would have an easier time if they just understood this fact, so if you’re looking to cook up a good social media post, it would work in your favor to realize the similarities between cooking and …
When it comes to events, where the event happens is just as important as what happens in the event. If you are holding an important event like a product launch, brand launch, corporate event or album launch, you need to make sure that it happens in the right place. Los …
Optimistic take on classics from the Great American Songbook and beyond Los Angeles, CA – March 18, 2017 (updated March 31) – The Black Market Trust’s musical roots run deep, and their new album “Just One of Those Things” reflects that. Artists as diverse as Django Reinhardt, Cole Porter, Frank Sinatra, …
When it comes to marketing you cannot afford to ignore new developments. Marketing involves creating thinking, but it also involves strategies and new technologies – which is why it is important to read marketing related publications. We have selected some of our favorite marketing sites here. These websites cover many …
“Please Don’t Turn Out the Lights” – 10 familiar tracks with a fresh twist from a talented family The Gibb Collective is a musical tribute, a family legacy and a fresh new take on classic songs. The Bee Gees left us with some of the most memorable music of the …
Vinyl Continues to Move Music Lovers You’ve seen them in the bookstore and perused the delicious discs online, but what does it take to bring that coveted 12-inch home for a good listen? Baby audiophiles, those just starting out in the vinyl realm, need only know a few things to …
Innovative Marketing and Entertainment agency looks forward to many years of future service Los Angeles, CA – March 14, 2017 – AMW Group, a worldwide leader in talent representation, marketing and entertainment, is proud to celebrate 20 years of service. With broad reach across the United States, AMW has also …
If you are holding an event at the national level, or an event where you are expecting people from all over the world to show up, you need to make the right decision about not just the venue but the city and state as well. The issue is that you need …
Jessalyn teases listeners with just a taste of her new single Featured AMW Client Jessalyn leaves us wanting more with a preview of her new song “Want Me”. In the one minute snippet, the pop artist entices us with her gorgeous vocals layered on top of soothing rhythms, hinting the …
Summer is just around the corner, and it is one of the best times possible to release new music. Summer is just a great time for media overall. The best books come out in summer, the biggest movies come out in summer, and the music that comes out in summer …
PR is a tough job but it is something a lot of people have interest in. Television and movies are full of stories about characters that work in PR, and many of them happen to be very good television shows and movies.There are so many PR characters on screens that …
We all remember the good events we went to, and we also remember the bad events we went to. Then there are the completely forgettable events we went to, which we don’t even remember anymore, because nothing notable happened at them. If you are holding an event then you probably …
We all know that in order to gain the most traction on social media posts there needs to be a visual element. A blog post may gain traction, but it will gain much more traction if the header image is attractive. People love looking at images, and adding interesting images to …
The children of all four brothers Gibb record album of classic songs for release in 2017 Los Angeles, CA – February 22, 2017 — The rich musical legacy of the Bee Gees and their brother Andy Gibb continues to entertain millions of fans across the globe, and today the next generation …
Following a week celebration of The Bee Gees 50th Anniversary (40th Anniversary ‘Saturday Night Fever’) that included an amazing tribute at the Grammy Awards, the children and youngest sister to the Gibb brothers are set to release a special tribute album. The Official Album Teaser is now available. The forthcoming album is …