If you’ve been anywhere near the digital marketing world in the last 5 years, you’ve probably heard of something called SEO, or search engine optimization. Just because you’ve heard it doesn’t mean you understand it though, right? The idea of SEO can be difficult to understand at first. One of …
You may be wondering if starting a company blog is worth the time and effort. And you’re right to consider this because blogging is certainly a time-consuming task to take on that requires a lot of thought and commitment. The startup of a blog is often the most difficult and …
YouTube is the online marketing avenue most often forgotten about. Many companies have very active Facebook, Twitter, Tumblr, and Instagram account but they do not even have a presence on YouTube. These companies are making a huge mistake and missing out on lot of engagement as well as awareness. You …
The explosion of the medium Years ago, when you were a band trying to reach the right audience, videos were on VHS tapes. Now with the digital mediums and web portals like YouTube available, we scoff at how primitive those times seemed! According to the Nielsen ratings system, YouTube reaches …