It seems like there are a million places to go when it comes to placing your music these days. And there are just as many questions. Is it more important to focus on digital streaming or traditional radio? What about internet radio? Which one counts towards charts and which one is dying out? Do any of them give you a better bang for your buck? Fortunately, there are simple answers …
Are you an upcoming artist? Or maybe you just want to learn more about the music business? Are you or your team looking to expand your brand? Look no further! AMW Group now has a simple and enjoyable way to learn more about our services, including video promotion, how to break into and thrive in the music scene, and so much more! Visit AMW Group‘s official YouTube channel and subscribe …
At a certain point in every musician’s career, they will need to invest in some publicity. It’s rare that a massive audience will just start showing up at all of your shows, people need to know you’re out there making music in the first place. What you need is a solid PR Campaign. Like most other investments you’ll make during the course of your career, you get what you pay …
The entire planet is seemingly in quarantine right now. For a performer, this can present many problems. You can’t do any live shows, release parties, or meet and greets. How is your brand supposed to survive the apocalypse? The good news is, there are numerous avenues an artist can take to grow their brand awareness. You can grow and measure brand awareness a number of ways, metrics from ads for …
We wanted to update you on how we are handling COVID-19. Our company is set up for remote work, and our staff and services will be completely uninterrupted throughout this time. Instead of in-person client meetings, we will schedule phone conferences as needed. Industry-wise we see surges in traffic on streaming platforms and online outlets; this is a direct result of people spending more time online while being home. So …
There is a lot that goes into creating your own music, building up a following, trying to make it in the music industry. It can be discouraging if you don’t know what to do, or have someone helping you. Even if you’re capable of promoting yourself on your own, it’ll take time away from doing what you love most: making music. It doesn’t hurt to get some help in your …
Viral Phenomenon Joins Forces with Entertainer Yoo Jae Suk (Los Angeles, CA) January 8, 2020 — “Baby Shark” is back with a brand-new twist inspired by trot, a 100-year-old retro style of K-pop music well known for its repetitive rhythms and vocal inflections. For this video, Pinkfong has collaborated with the “yellow suit guy” from PSY’s “Gangnam Style” video, Yoo Jae Suk (also known as Yoo San Seul). The video …
Talk about a gift that keeps on giving! If you’d like to give a truly special gift this year, AMW has a selection of gift cards your friends and family can use towards a promotional campaign for their latest project. AMW’s gift cards are digital, so they’re even great as last minute gifts. This holiday season you can help your loved ones pay for part or all of any of …
AMW is excited to announce we are working with internet star King Bach! He’s recently released his latest single, “Blue Pantalones,” a comedy song about . . . pants. King Bach is an in-demand actor, producer, and content creator alongside his internet success with over 45 million fans. His hilarious brand of comedy has spawned national catchphrases and captured a global audience, launching him into the industry as a bonafide …
Before starting a successful campaign to promote their music, every musician needs to learn what makes up a solid music promotion campaign in the first place. Here are 10 tips to help guide you into your most fruitful publicity campaign to date. 1. Get To Know Your Audience Get to know everything you can about the fans you already have. How old are they? What gender are they? What do …
Artist releases her first english album detailing her musical biography Los Angeles, CA – May, 10 2019 — Jane Zhang has been steadily becoming one of the most famous pop singers in China over the last several years. In 2011, her album “Change” became the first double-plated gold record to be IFPI certified in mainland China. Zhang’s english single “Dust My Shoulders Off” won the American, German, and British Pop …
Many musical artists run towards getting a PR campaign before they even have a solid foundation. Sure, you don’t need to have 100,000 subscribers to your YouTube channel or have huge events, but a little bit of effort to build your credibility in the music industry works as a great stepping stone to reach your goals. If you are an independent musician or band, then a PR campaign will be …
Brands use sponsorship to enhance their audiences emotional connection to them through their experience with an event or activity. The support from sponsors for a brand can improve their public image, attract new customers, increase profitability, and meet business goals. Sponsorship is an excellent way for a brand to create pointed outreach towards their ideal customers. That being said, putting together a deal involves finding sponsors, evaluating property and negotiating …
AMW’s own Vice President of Brand Strategy & Marketing Mike Coates is featured in a new branding resource from Kununu and Alongside. In “Easy Employer Branding Tactics” Mike offers advice about how to branding a company to project a warm and personal presence, advice that applies to any branding need. Get your copy here # About kununu kununu is the leading jobs and careers community in Austria, Germany and Switzerland …
The Global Remix Contest – Powered by AMW Group for JAM’s New Social Music App ‘LOUDLY’ is officially over. Thanks to all 1600 contestants for entering. On August 9th, find out who the lucky winners are and celebrate the official launch of Loudly in person at Mein Haus Am See in Berlin. If you can’t make it in person, don’t worry. Loudly is taking the party global with a Live Streaming …