Generally, we think of marketing as a thing that interrupts our entertainment – but entertainment marketing strategy takes things in an entirely new direction by combining content and ads. Big brands are willing to spend a lot of money for celebrity endorsements as well as invest money in product placement in movies and TV shows. This trend and its success have slowly given birth to entertainment marketing, which incorporates the …
Fox Network’s new singing competition “The Four” is looking for the strongest new voices across the nation. Every week, four vocalists perform to defend their seat against waves of new performers, hungry for their shot at stardom. The winner will catapult their career to the next level. From the network that brought you “American Idol” and from the producers behind some of the biggest talent- driven shows on earth, comes, “The …
Our Friends at LE BOOK invites distinguished members of the creative industry to the CONNECTIONS WEST COAST trade shows taking place on Jan 31st at HOTEL VITALE in San Francisco and Feb 2nd at THE PACIFIC DESIGN CENTER in Los Angeles. LE BOOK, the international reference for fashion, photography, and advertising, announces 10 celebrated editions of CONNECTIONS: the first and only custom-made trade show for Les Creatives worldwide. CONNECTIONS welcomes a microcosm …
For a PR Agency, it is important to keep an eye on all the happenings when it comes to media. While we keep a close watch on a lot of publications, we know which ones are the most influential. If you want to keep a track of what happens in the industry then you need to keep a close track of these publications. Wired Wired primarily deals with how technology is going …
AMW Group has been named a number one Music and Entertainment Public Relations Agency 2015 by 10 Best PR. The independent authority is a rapidly growing awards site for the Top Public Relations Companies. The top listing are a result of an Analytic Review which includes client research, online research, reviews and previous accolades among other things. To view the current listing visit: www.10bestpr.com. 10 Best PR’s rankings are comprehensive, spanning across a number of …
When you have reached the point in a creative venture, clothing line, or entertainment personality in which you want to go national or global there are huge issues to consider. The most important element of publicity is that if any type of budget allows, you are having someone call, glean, screen, or otherwise hustle up any contacts that can help you while you work on getting your craft perfected. The …