How to Prep Your Music/Band for a PR Campaign

Many musical artists run towards getting a PR campaign before they even have a solid foundation. Sure, you don’t need to have 100,000 subscribers to your YouTube channel or have huge events, but a little bit of effort to build your credibility in the music industry works as a great stepping stone to reach your goals. If you are an independent musician or band, then a PR campaign will be …

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6 Things to Know Before Promoting Your Song

In this day and age, video promoting and marketing anything, especially music, is easier than ever. You don’t have to wait for a music producer to discover you at a club or a bar, nor do you have to sing on the streets just to be heard by the masses. Everything has switched to the digital sphere, so you need to keep up with the times when it comes to …

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AMW Welcomes New PR Client ConnectSocial®

 ConnectSocial® is a revolutionary social networking platform founded in 2018 in Palo Alto, CA. ConnectSocial® Inc identified the need for an alternative to Facebook and other major social networking apps, and ConnectSocial® was born. The paid app offers users multiple benefits included greater security, an ad-free experience, and a self-moderating community along with other standard features such as the ability to post and share photos, videos, form groups and …

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Pros and Cons of DIY Music PR

Musicians and artists face various challenges throughout their careers. It isn’t easy to make hit singles and retain your popularity among fans. No doubt, your talent can take you to heights. But keep in mind that there’s a myriad of talented artists trying to gain a fan base. Therefore, publicity also plays a vital role in your music career. Music artists who already have a large fan base usually hire …

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Pop Singer Jason Zhang’s Latest Release Showcased in Times Square

A vital part of promoting your music is to constantly showcase it to as many people as possible. What better place to broadcast your latest release than in Times Square, where approximately 415,000 people drive and walk through every day? Recently, we displayed the title song artwork of our client Chinese pop star Jason Zhang’s latest EP “FUTURE·LIVE” in front of those thousands of people on Reuters Sign in the …

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6 Things To Know About Publicity

Publicity is one of the least understood avenues of marketing. It isn’t hard to see why so many people are confused by it – publicity is something you can’t really generate directly. You can’t just go out and buy advertising space for publicity, and it is hard to quantify its results as well. If you don’t really understand publicity, then here are some things to know: How its different from …

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Welcoming Faustine Hornok as New PR Client

We’re proud to welcome AMW Client Faustine Hornok as a new PR client. Faustine has used her hair and makeup expertise in fashion shows and live performances. Team AWM is proud to support Faustine as she launches her upcoming beauty channel. Faustine Hornok is a hair and make-up artist who currently divides her time between Los Angeles and Paris. She got her start in high-end hair and makeup through her …

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5 Common Misconceptions about Business PR

In this day and age, PR is something that almost everyone has a clear cut idea about. There’s absolutely no question in one’s mind when it comes to such things, not because they’ve had their own experience in the field, but because of how television series and movies, as well as the media, portrays it to be. Of course, there’s some truth in the way it is portrayed but there …

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AMW Client Leilani Wolfgramm Talks to Andrew Willis on Andyland Radio

Interview starts at 24:25 – Click here to listen. Singer/songwriter/guitarist Leilani Wolfgramm opens up to Andrew Willis of Andyland Radio. Their laugh filled, candid interview spotlights Leilani’s sense of humor and her down to earth attitude, giving listeners a true sense of the important role making music plays in her life. Leilani Wolfgramm is a singer/songwriter/guitarist from Orlando, Florida. Her distinct sound mixes R&B with the island sound of Dancehall, …

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Welcoming Leilani Wolfgramm as new PR client

We’re happy to welcome Leilani Wolfgramm as a new PR Client. Her upcoming projects include the release of her New Single “Sinner” as well as an opening performance for Ziggy Marley on Friday May 5th at the Sunfest Music Festival. Team AWM is proud to support Leilani’s upcoming milestones with communication services including strategic counseling and media relations. Originally from Hawaii, singer/songwriter/guitarist Leilani Wolfgramm now calls Orlando, Florida home. Her distinct sound mixes …

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AMW Group Celebrates 20th Year Anniversary

Innovative Marketing and Entertainment agency looks forward to many years of future service Los Angeles, CA – March 14, 2017 – AMW Group, a worldwide leader in talent representation, marketing and entertainment, is proud to celebrate 20 years of service. With broad reach across the United States, AMW has also collaborated with clients all over the world and maintains a growing network of partners. Founded in 1997, AMW has worked …

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30% Off Black Friday Sale!

Our BLACK FRIDAY SALE is here! Great discounts on our most popular services. Take advantage quickly as this will only last a few days. 30% Discount Code: BLACKFRIDAY Click here for more information.

Why We Love Branded Events (And You Should, Too!)

Branded events have gotten a bad reputation because of some bad events. We have all been to a bad event in our life; where we are bored out of our mind and can’t help but think everything looks too corporate. In reality branded events are a great way to develop a great relationship with your customers. Branded events are one of the best tools that a marketer and brand specialist …

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5 Surefire PR Trends to put your Brand on the Media radar

Generating PR can be tough. The problem is that you have set out to do something which is, by design, out of your control. It is easy to show a lot of people your advertisements but it is much harder to get them to actually engage with you and think about your brand. If you want to increase the amount of engagement and media presence you have, here are some …

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4th of July – Special Discount Offer

Pro Launch – Special Offer Take advantage of the following special offer available to past and prospective clients until July 25th.  Get Great Media Coverage for Product, Events and Service Launches Whether you have invented the latest gadget, developed an app, written a book, started a new business, designed a clothing line, produced a major hit or promoting an event, the Pro Launch campaign is a great option. We plan launches meticulously …

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