How to Promote Your Music Without Breaking the Bank

If you want to get your music heard by the masses, it’s not as simple as just making great music. While it’s true that the quality of your music is vital to your success, listeners today have access to a lot of music online. To be successful as an artist, you will have to give a strong effort to publicize your music once it is released. Fortunately, the Internet has …

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You’ve Created the Best Song Ever Made . . . Now What?

Creating great music is only half the battle these days. With shrinking attention spans, artists’ must also find a way to grab the attention of people, create branding and invest in social media. Yes, the quality of music is highly important but if you have great music and no plan to get the right ears listening then you will, more than likely, be unsuccessful. Music is being released every day …

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Spruce Up Your Social Media With These Easy Steps

Your social media is one of the first things that potential customers see when searching for your brand.  Make sure you are following these key steps to make sure you aren’t missing out on potential earnings. These steps are additional offerings to the points we added in our post back in January: How To Step Up Your Social Media In 2019. Keep reading, we’re dropping gems in this post. Keep …

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How to Prep Your Music/Band for a PR Campaign

Many musical artists run towards getting a PR campaign before they even have a solid foundation. Sure, you don’t need to have 100,000 subscribers to your YouTube channel or have huge events, but a little bit of effort to build your credibility in the music industry works as a great stepping stone to reach your goals. If you are an independent musician or band, then a PR campaign will be …

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The Benefits of Digital Marketing

It’s no secret that the digital marketplace is rapidly expanding and replacing face to face customer interactions. In fact, most people start their buyers journey online, whether it’s for products, services or simple brand interaction. People don’t have to do as much anymore to become a part of your audience. They can learn everything they need to know about your brand and any products you may have in one place …

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New Year, New Career: 5 Ways to Get Serious About Your Music Career in 2019

If you have finally decided that music is the one career that you have always wanted to pursue in life, then maybe it is time to give your dreams some serious thought. If you are really interested in a change in career, then it is high time that you jump on the bandwagon at the best possible time. And that is ‘right now.’ Or you can make it your new …

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Social Media Marketing: How to Pick the Best Targets for Your Brand

Every day you wake up to find a new brand being introduced into the world. Introducing a new product into the market is hard work but living up to the promise made by the products is harder. Although there are many challenges that one has to face in e-commerce, one of the biggest challenges is marketing your brand in the proper place. The best way to do that is by …

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5 Surefire Mixer Networking Tips

When you are making a big push to get yourself recognized and make sure that everyone in your city knows your business ideas, mixers and networking meetings are essential. Many of the people at these events already feel a bit intimidated, and the mood can feel rushed and stressful. Statistics tell marketers that 90 percent of people really do feel put on the spot and shy at these types of …

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How Social Activism Can Impact Your Brand

Back in the day, it was common for businesses to focus on promoting their products by highlighting their characteristics. However, in the modern era of activism, it’s extremely important to pay more attention to the problems faced by communities they serve. This creates a positive image of your brand and gives your target audience a reason to prefer your products and services over those of your competitors. Benefits of Social …

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7 Creative Event Themes You Can Duplicate

Businesses arrange corporate events to celebrate the success of their employees as well as to interact with their customer base. It takes a lot of time to plan for the event. However, the success of the event often rides on one decision, a theme for the event. While captivating visuals, such as the ones seen in billboard ads, play a critical role in engaging an audience, a compelling theme is equally …

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How to Provide Great Customer Experience

Businesses need to attract and retain customers so as to survive and grow. But you can’t expect to retain your customers for long if you don’t provide them with an exceptional customer experience. If the competition in the market is strong, your existing customers won’t hesitate to get in touch with your competitors if you can’t meet their needs. Many businesses sell top-quality products and services, but they neglect customer …

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4 Tips to Create Effective Hashtags for Increasing Customer Engagement

Twitter is one of the most effective platforms for carrying out marketing campaigns. With more than 330 million monthly active users, you can promote your business to the target audience. Many music artists also use this platform to get their music heard. They can increase their fan base and engage with them to build strong relationships. Twitter hashtags assist in organizing information. You can target your ideal audience with a clever …

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How Instagram Can Help You Promote Your Music

In today’s competitive music industry, music artists need to be creative to grab the attention of their target fan base. Many music artists publish ads online to promote their music, but you may not be aware that Instagram is an effective platform to promote your music. Around 800 million users access Instagram on a monthly basis. Moreover, 4.2 billion posts are liked by Insta users every day. Impressive, right? You can make …

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How to Get More Listeners on SoundCloud

So, you want to boost your music career and increase your fan base? You should consider using SoundCloud to attract the right audience. It’s one of the best promotional platforms for aspiring music artists. It has around 40 million registered users and listeners in 190 countries enjoy tracks on a monthly basis. However, it’s quite a task to get noticed among a myriad of other artists. We’ve compiled a few useful …

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How to Adapt Your Social Media Posts to Fit the Audience on Each Platform

When running a business, it’s extremely important to promote your products and services to the right audience. Social media helps business people get in touch with their target audience and increase brand awareness. However, many people make the mistake of sharing the same posts across different channels. Not only does this practice take away the interest of your existing and potential customers but also negatively influences your goodwill. If you don’t …

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