Brand – AMW

Reputation Management: Strategies for Brand Success in 2023

February 18, 2024December 6, 2023

Managing your reputation is crucial, but it’s essential to maintain a balance. It has evolved to become a critical component in the success and sustainability of businesses, irrespective of their size or industry. Reputation management is the systematic approach to shaping and influencing public perception of a brand or organization. This process transcends traditional marketing and enters the space of every interaction that affects a brand’s image – from social …

How Branding Can Help You Avoid Being a One Hit Wonder

October 31, 2023June 3, 2019

We all know those bands that create that one great song and then we never hear from them again. All of the success and fame for a quick 15 minutes and the spotlight dims faster than it appeared. These artists are genuinely talented but one thing usually gets in the way and that’s branding. Branding is the key to longevity in the music industry. We’re rounding up some key tips …

What You Need to Know About Using Spotify Playlists for Song Promotion

January 21, 2024May 31, 2019

Distribution is one of the most important things to consider when you’re a musician. With Spotify users growing daily, there is no doubt that Spotify playlists should be on your list of curators to reach out to for placement. The task can seem daunting at first glance. There are so many playlists curators and so many artists trying to get onto these playlists. But Spotify doesn’t have to be difficult. …

AMW Launches New Personal Branding Course AMW Pro

February 13, 2024May 23, 2019

AMW Pro Course Teaches Members How to Effectively Build & Maintain their Personal Brand Los Angeles, CA – May 23, 2019 — Building a personal brand is a daunting experience, requiring a lot of time and effort with little to no guarantee of success. For professionals, entrepreneurs, and entertainers, great ideas often never see the light of day because of the difficulties of turning them into profit. For those with promising …

Mastering The Art Of Organic Growth

December 6, 2023March 29, 2019

Organic growth is an excellent strategy that allows brands to grow their business using their existing resources. Basically, using what you already have available to you and perfecting it before focusing on expansion anywhere else. Being responsible for your brands growth can be a daunting task, yet and incredibly important one. Finding a way to master your growth in a practical way should be one of the main focuses in …

Social Media Marketing: How to Pick the Best Targets for Your Brand

March 31, 2024November 16, 2018

Every day you wake up to find a new brand being introduced into the world. Introducing a new product into the market is hard work but living up to the promise made by the products is harder. Although there are many challenges that one has to face in e-commerce, one of the biggest challenges is marketing your brand in the proper place. The best way to do that is by …

4 Ways Branding Can Help Your Business Flourish

August 5, 2023October 3, 2018

You are living out your dream every day. You get to help your clients with your small business but are wondering how you can take it to the next level. If you are producing a great product or service, the next thing you should focus on is establishing your brand. When you look at the definition of ‘brand’, it can be overwhelming trying to understand exactly what branding is. In …

How to Solve the Biggest Problems with Brand Design and Brand Identity

January 30, 2024January 17, 2018

Designing your brand is not an easy task. It is hard enough to create a marketing campaign; working on something as important and permanent as brand design, however, is a completely different ballgame. There are some big problems in the world of brand design today and good brands are suffering because of them. The reason brand design is so hard is that it is art, and you cannot objectively measure …

The Ultimate Cheat Sheet on Branding Your Side Hustle

November 17, 2023December 13, 2017

Whether you’re a business owner, or just need to make some good money on the side, having a side hustle is certainly the best way to do so. Studies validate that most individuals above the age of 25 have some side hustle set up for them to help them fund their studies or whatever they need the funding for. However, the idea of having a side hustle is a lot …

Signs It’s Time to Give Your Brand a Makeover

December 8, 2023November 15, 2017

There are many reasons why a brand owner would want to give their brand a makeover, but there are also those who simply neglect the clear signs when your brand is calling for a makeover. Neglecting these signs not only makes the brand owner look out of touch, it also means that the brand is going to suffer whether they see the clear picture or not. There’s nothing wrong with …

3 Ways Captivating Visuals Can Peak Consumer Interest

November 17, 2023September 20, 2017

Humans are visual. Sure, we read and we listen, but nothing hits us the way visuals do. In the long term reading and listening to sounds is actually much more powerful than just visuals, but nothing has the power to captivate more powerfully than visuals. If you see a great piece of art it takes a few seconds for your brain to realize how amazing it is. On the other …

5 Surefire PR Trends to put your Brand on the Media radar

November 17, 2023August 17, 2016

Generating PR can be tough. The problem is that you have set out to do something which is, by design, out of your control. It is easy to show a lot of people your advertisements but it is much harder to get them to actually engage with you and think about your brand. If you want to increase the amount of engagement and media presence you have, here are some …